Customer Experience + IAM = CIAM
Times have changed. Frictionless customer interaction is now the expectation. Most businesses don’t realize this can be done quickly and cost-effectively. With the CIAM solutions available from vendors like Okta, Ping, MicroFocus, and ForgeRock, your CX and your security posture can increase.
The 3x Core Components of CIAM
Enable your customers to get
to your resources seamlessly.
Secure your customer experience
with the latest technology.
Centralized User Management
Streamline customer support
Benefits of CIAM by Business Type
B2C CIAM Benefits
CIAM architecture can include functionality like social logins. Here instead of your customer credentials stored on your hardware, that is outsourced to the sophistication of Facebook, Google and the like.
- Reduced customer data to secure
- Reduced customer management overhead
B2B CIAM Benefits
Your customers may need to certify your CIAM processes. In highly regulated industries, you may need to assist your B2B customers in validating your identity data management processes to meet their controls.
- Simplify B2B onboarding
- Promote CIAM as a product feature
Maintain old account names and keep identities consistent.
RECOMMENDED IAM CONTENT
Gartner predicts that Cybersecurity Mesh Architecture will take the stage of the IT world.
In this article, we take a look at principles used by Toyota and see how they can be leveraged in identity-first security.